Let free market decide billboards’ fate

Dear Editor:

I can see where the Rev. Peter Sawtell is coming from after reading his commentary on the growth in electronic billboards (“Do we want electronic billboards?” AFN, July 8). But his complaining about electricity use misses the big picture.

Outdoor advertising is a business. Many, many businesses around the Phoenix area use way more electricity than 13 average homes, the figure quoted in the commentary. Wouldn’t you find it strange if somebody called out the energy usage of any other business? How about your business? Businesses exist to make a profit, providing society with a worthwhile product or service. The billboard company will figure something out if their electricity bill cuts too far into their bottom line.

In the meantime, many other business are receiving value from their service. In this time of great economic stress, how could you advocate taking away a potentially effective advertising outlet from any business? Hooray, we got rid of the electronic billboards – but three, local businesses failed because a section of their customer base no longer knows of their services.

I prefer to let the free market decide on the billboards’ fate. If you don’t like them, then don’t do business with anyone who advertises on them. Organize a boycott. Advertisers will not long support a service that provides no return on investment.

Michael Fink

 

Sal has proven himself

Dear Editor:

I am a business owner and have been a resident of Ahwatukee Foothills for 30 years. I am deeply disturbed by the personal attacks on Councilman Sal DiCiccio. Throughout his terms as a councilman, DiCiccio has accomplished many things for our community. His early accomplishments include establishing a senior center, as well as bringing the first ambulance service to Ahwatukee. Working in partnerships with local school districts, DiCiccio set up an after-school program. He has been a leading voice in the fight against the crime of domestic violence.

Furthermore, he was instrumental in bringing 29 uniformed police officers to serve the Ahwatukee area, which had previously been policed by a single officer. DiCiccio assisted in acquiring 247 acres for an addition to South Mountain Park. Finally, he has established a partnership with the American Legion and the Pecos Community Center.

DiCiccio’s record also reflects a commitment to stop the waste of taxpayers’ dollars. He cut over $100 million in government waste. For example, $40 million on a sewer line, $30 million on a water plant and over $5 million on a parking garage. Recently, the community was saved $7,500 on the Fourth of July fireworks.

As election time draws near, it is easy to be distracted by negative campaign advertisements, and it is tempting to believe false accusations. The voters of Ahwatukee must focus on what this councilman has done for our community and what his re-election means to the future of Ahwatukee. Given his impressive record and proven leadership ability, DiCiccio has earned my vote in the next election.

Richard A. Savagian

 

Nazis not Germans

Dear Editor:

This article (“Watch out that you are not deceived,” July 15, AFN) is under the subheading “Spiritual Side,” which really is a religious side.

The writer visited the Holocaust Museum in Washington D.C. She is astounded that so many people could be deceived into thinking that they were doing something good and right by killing millions. What bothers me most is that she rails the Germans and others for accepting or committing these mass murders. The author should change the word “Germans” to the NAZI party. Many Germans risked their lives to save some of their Jewish friends.

Joe D. Campbell

 

Thanks to community support of Chaos

Dear Editor:

I just wanted to mention the outpouring of support the article you wrote on Chaos (“Ahwatukee family in ‘Chaos’ over lost dog, July 10, AFN) created from our wonderful Ahwatukee community. She has not been returned to us, but so many people have been so lovely and kind in their help and support. We feel very blessed to live in such a marvelous community.

I just want people to know that we are not giving up and we really feel the need to say thank you in some way.

Jennifer D’Oliveira

 

They doth protect too much

Dear Editor:

In letters to the editor in newspapers throughout the country, news and talk shows and conversations with others I have heard the sentiment that the federal government is inefficient, incompetent and cannot be trusted with taking care of health care. This is nothing more than a scare tactic that is being thrust on the American public by the insurance industry, that has the most to lose if a national health care program passes Congress, and repeated over and over again by elected officials and political pundits who oppose Obama’s overdue plan to make  health care in this country more equitable.

With the recent massive government bailout of the financial industry, including the insurance industry, due to their incompetence, greed and lack of foresight this is hardly a valid argument.

Fred Barlam

 

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