Arizona Milk Producers is offering students a chance to win thousands of dollars in scholarships by taking a selfie.

College students can earn scholarship funding by uploading their best milk mustache photo to Instagram by tagging @azmilkproducers and using the hashtag #ampscholarship. The first place winner earns a $12,000 scholarship, second place gets $10,000 and third place takes home $8,000. Students can also win tickets to Arizona State University, Northern Arizona University and University of Arizona football games.

For official rules, details and drawing dates, visit www.dairycouncilofaz.org.

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