Don’t feel like cooking or going out to eat?
Just call Cedric Roberson and Josh Benjamin.
Their new business, MyTown2Go-Phoenix, will deliver you a meal from some 60 restaurants in and around Ahwatukee – including CK’s Tavern & Grill, Fresko Mediterranean Kitchen, Ezekiel’s, Early Baker, Frank and Lupes and Sand Bar Mexican Grill.
And they just don’t bring dinner. They’ll deliver lunch and even breakfast as well. Eventually, they envision delivering flowers, groceries and possibly other commodities as well.
Their customer base, Benjamin said, is “anyone who’s hungry.”
“Have you ever ordered a pizza, Chinese food or a sub? Pretty much everyone has done one of those at some point right. So, our typical customer is practically everyone. Only difference is there is now a world of food options to choose from than just pizza or that sandwich shop everyone orders from out of sheer convenience,” he explained.
Roberson, a Texas native who lives in Ahwatukee, and Benjamin, a Washington State native who lived in Ahwatukee until he moved recently to Gilbert, charge between $2.99 to $4.99 for a delivery.
That covers the cost of the independent contractors in their delivery network as well as a dispatcher.
Having independent contractors enables them to maintain their goal of keeping the distance between restaurants and the customer as short as possible.
“Our delivery distance from the restaurant to the delivery location – home, hotel or office – must be five to seven miles or less, depending on the restaurant,” Benjamin said. “We do this distance to keep quality of the food at its highest possible during delivery.”
“Some of our competitors will deliver 10-plus miles,” he explained. “Sounds great in theory but it’s hard to believe the food stays at its freshest in the Arizona temps at those distances. We don't want to take the chance of delivering poor quality food.”
Customers can plug into the business at mytown2go.com, where they can also download a free app for their iPhone or Android phone. Benjamin said they also can follow MyTown2Go-Phoenix on Facebook for specials.
Restaurants looking to partner with the company can contact email@example.com.
Both men have owned other businesses and Roberson still works full time at Orbital ATK.
They bought the franchise and targeted Ahwatukee because they believe “we were looking for a new business to bring to the Ahwatukee market that people would appreciate and something that would make their lives more convenient,” Benjamin said, adding:
“We saw a huge potential of what this type of service could become with the right people in place. And with our personal experience of orders being wrong, delivery times way above normal, drivers coming to our door in pajamas… really opened the door for us on knowing we could bring another option of something a bit more special and with a bit more attention to detail with a higher level of quality to our local community on getting their food delivered.
“At the end of the day, we are more than a business. We are a piece of the community in which we all support each other in one way or another,” he said.
While focusing primarily on Ahwatukee and Chandler, they hope to expand throughout the East Valley.
“The biggest challenge I would say we have faced and still face is making a name for ourselves,” Benjamin said. “With other much larger, more corporate delivery companies being around for several years now and practically cornering the market, it has given restaurants and customers very few options for their delivery needs.”
Conceding they’re in a competitive industry, Benjamin said he and Roberson are banking on their desire to “strive on the neighborhood feel, supporting local businesses, providing excellent customer service and giving back to the community.”
“We are part of this community, so we care about our reputation with our restaurants and with our customers,” he added. “We can’t be successful without the support of all of them. Word of mouth is really how we are going to strive...just like a lot of local restaurants we all support in the area.”